I noticed that, while I was looking at the Blues’ draft picks’ profiles, the Blues have quite the number of social network mediums covered. Instagram? Check. Facebook? Duh. Foursquare? Of course. The one that stood out the most, though, is the one where a vast majority of users are female and posting links to craft projects that involve things from junkyards: the Blues have a Pinterest page.
Now don’t get me wrong — I have a page too, though as opposed to every 25 year old mother out there I’m not posting fun children’s treat ideas. I tend to post recipies and hockey stuff, along with massive amounts of cute cat photographs, which automatically makes me worse than the 25 year old moms posting photos of knitted baby beanies. I also tend to use Pinterest and StumbleUpon together as an unholy combo of time wasting.
This is a sharp move by the Blues, considering how many hockey fans are women, and how many are older women who have followed the team for years. Also, I’m pretty sure that there are some knitted baby Blues beanies just DYING to be pinned and re-pinned out there.