Do Not Go Gently Into That Good Night

I’m too upset (UPSET, people – not drunk. Yet) to function, so no mourning post here. Instead, a press release!



It‟s Not Over: Social Media Keeps the Hope for Thrashers Alive

Atlanta, May 31, 2011: When young businessmen believe that keeping the Atlanta Thrashers NHL franchise

in Atlanta is in the best interest of the community, they use social media to garner the attention of local,

national, and international fans and media. The web page „‟ has been providing

reliable, timely information on the pending sale of the Atlanta Thrashers through posts, videos, and links to

media sources. Chris Ciovacco, a money manager named as one of Wall Street’s top executive opinion

leaders in 20101, and one of the co-founders of the, believes that keeping the

Thrashers in Atlanta would be, “a financially sound business decision for Atlanta and the NHL in the long

run”. Today, the site and its sister Facebook page, with over 5,300 “likes”, are actively encouraging Atlanta

civic and political leaders to step forward and form a coalition to provide a short-term financial bridge to

keep the Thrashers playing in Atlanta next season. According to Ciovacco, “another season in Atlanta

would allow Atlanta Mayor Reed, NHL Commissioner Gary Bettman, and the fans additional time to find a

permanent solution for keeping the Thrashers in Atlanta”. The NHL Board of Governors is scheduled to vote

June 21, 2011 on the fate of the Thrashers and indications from the NHL are that they prefer the team

remain in Atlanta with a local ownership group. Ciovacco is pleading for local corporations such as Coca-

Cola, Home Depot, UPS, Chick-fil-A, Cousins Properties, and Delta, to work with Atlanta leaders, such as

Mayor Kasim Reed, Arthur Blank, Bernie Marcus, Anne Cox Chambers, Tom Cousins, and Truett Cathy to

provide a viable short-term alternative to moving the franchise to Winnipeg for the 2011-2012 season. In

light of the recent announcement from True North/Winnipeg, fans and members of the media can access

a newly updated FAQs – The Fight for the Thrashers is Not Over at Additional details providing the business case for keeping the

Thrashers in Atlanta can be found at was created and is currently maintained by Chris Ciovacco and Jamie Henderson.

About Laura Astorian

Laura Astorian is the head editor for the SB Nation blog St. Louis Game Time and has been a Blues fan from childhood. She promises that any anti-Blackhawks bias will be left at the door. Maybe.